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To develop an ‘immersive’ and ‘experiential’ space for your
forward-thinking brand, exploring the topic of innovation.
BRAND- ISSEY MIYAKE
MY ROLES
R&D
DRAWING INSIGHTS
CONCEPT CREATION & development
key INSIGHTS
Miyake has an unspoken history that has the potential to be impactful on the fashion industry and wider society
Hiroshima survivors speak in depth about the sensory experience of the bombings and en- courage peace, community and gratitude
CONCEPT
Confronting a large-scale, sensitive topic to create an enlightening, reflective and raw experience - paying homage to Miyake and fellow victims of the Hiroshima bombings, to send a message of peace and community to the masses.
'Unusually Quiet'
'A Million Camera Flashes'
'Inky Shade Of Purple'
'Recover What's Lost'
'Black Rain Fell'
'We Can't Coexist'
'Reflection Garden'
'The Chanoyu'
FEEDBACK
“You have identified the respectful qualities aligned to eastern culture to support your outcomes for this project”
“Excellent final outcomes using the digital platform Sims to create your virtual space for this brief”
Jason Forest
SENIOR LECTURER
NOTTINGHAM TRENT UNIVERSITY
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